Meghan Markle beats out Prince William’s beloved venture

Meghan Markle's American Riviera Orchard brand has amassed 361,000 followers in just one day, surpassing Prince William's Earthshot Prize, which has fewer than 300K followers. The launch coincided with Kate Middleton's absence due to abdominal surgery, highlighting the brand's resonance with social media users, surpassing established initiatives like the Earthshot Prize.